Laura Pais

TSE—Técnicos ao Serviço das Empresas
Freelance

Branding
Graphic design

The visual identity for the Technical Service for Enterprises (TSE) was developed to modernize the brand while retaining its core identity.

Building upon the company's established blue, a stronger, more vibrant shade was introduced. The acronym was constructed in a modular format, creating a dynamic and cohesive symbol.

This approach gives the company a refreshed, less corporate look. The new identity was applied across a comprehensive range of materials including business cards, signage, and various corporate graphic materials.

Year
2025

Client
TSE—Técnicos ao Serviço das Empresas

Credits
Laura Pais

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